Industrial designer Andrew Kim has created a new Coke bottle concept that could significantly change the sodamaker’s footprint. For every 4 bottles currently shipped, the square bottle design could ship 6. This means every shipping container could hold 4,000 more bottles of Coke. Kim also considered that Americans use 2 million plastic bottles every 5 minutes, so he made the bottle itself green. It is 100% plant based, made entirely from sugar cane byproducts. Which is amusing since Coke hasn’t been made from sugar since 1985 (via Jerry James Stone)
this looks so fucking cool please use this design
BITTE!! ;^;
I’m gonna be real here. I’m actually excited to see these designs and have great desire to see it in reality. Why? It looks futuristic and appeasing to the eyes.
The bottles has changed before, it can change now. I’m all in favor of having new bottles like this.
i usually HATE new designs. these i wouldn’t. not even a little.
Apparently Marvel has partnered with Coca-Cola to make some Christmas-y videos featuring some of the Avengers’ firesides (…as to why, your guess is as good as mine).
Steel Phoenix Studios 